Share this Job

Title:  Senior Financial Advisor - Hillside Shopping Centre


Requisition ID: 13511

Branch / Department: Hillside Shopping Centre, Victoria, British Columbia

Transit Number: 40840Employee 

The Digital Factory is an innovation hub with a clear and well-supported mandate to transform the way banking technology is delivered, by re-imaging the customer experience, to deliver new digital value propositions. We have the support and experience of one of the world’s largest banks behind us and a talented, and growing, team of industry leaders driving us forward.
Do you want to help us reinvent how people bank? At the Scotiabank Digital Factory, we are passionate about transforming the customer experience.

We’re looking to fill our team with influencers, makers, creators and leaders who are flexible, curious, adventurous, versatile and responsive; and who are ready to roll up their sleeves in a collaborative and productive environment to get things done.

By joining our team, you will make an impact on our customers, the banking industry, and ultimately, the world.

Purpose of Job:

As a member of your branch sales team you are responsible for contributing to your branch’s overall success by meeting negotiated goals through effective management of your assigned portfolio of customers. Leading with a financial planning approach, you will develop opportunities to increase share of wallet from existing portfolios, and generate new customer acquisitions through referrals from assigned customers and Centres of Influence. Your defined goals will include sales targets, Sales Revenue Dollar (SRDs) targets, cross sell targets (as applicable) and activity-based metrics, along with non-financial objectives related to teamwork, customer service, operational and compliance requirements, and personal development.

You are responsible for contributing to the provision of personable, efficient, straightforward and knowledgeable service throughout your daily interactions with all customers and bank employees to foster relationships of mutual trust, respect and confidence.


Major Accountabilities:


1. Provide a full range of customized financial solutions using a financial planning approach focused on building and maintaining long term relationships primarily with a portfolio of assigned customers by:

• Creating comprehensive financial plans involving a more complex portfolio of financial services leveraging relevant financial planning tools modules and advice based tools and resources

• Anticipating life events to effectively deliver relevant advice and solutions

• Focusing on the targeted customer segment while supporting all other segments as required


2. Primarily focus on retaining relationships and growing business by:

• Understanding customer’s financial goals and preferences, analyzing their needs and recommending the appropriate strategies and solutions to help them achieve their goals

• Using Advice Tools to formulate and demonstrate the benefit of advice provided and support the solutions recommended with emphasis on meeting the customers long and short term investment needs

• Planning and executing an annual marketing plan with weekly measurable targets including a prescribed # of customer contacts and financial plans/reviews completed each year

• Highly proactive customer relationship management activities including customer contact and completing financial reviews, targeting 100% quality contact of assigned households each year

• Identifying referral opportunities in response to changes in needs/preferences and where necessary, referring the customer to the appropriate Global Wealth & Insurance partners

• Diarizing the next contact to proactively retain and grow the business


3. Proactively prospect to identify additional sources of business by:

• Preparing/delivering presentations and seminars to customers, prospective customers and Centres of Influence for business development purposes

• Networking with industry specialists to remain knowledgeable and current in marketplace trends and legislation

• Conducting outbound marketing activities to potential prospects

• Asking for referrals from satisfied customers to grow the business


4. Contribute to our defined Customer Experience Model(CEM), providing an excellent customer experience by:

• Consistently delivering on our service and advice promise during all customer and employee interactions

• Delivering on the complex advice expectations of our customers

• Strictly adhering to compliance policies, procedures and processes

• Maintaining a professional image that is a positive reflection of Scotiabank

• Demonstrating a degree of flexibility to meet with customers at mutually convenient times/locations


5. Contribute to the overall business objectives of the branch team by:

• Acquiring, retaining and growing loyal customer relationships

• Meeting established individual goals through effective management of activities and opportunities

• Presenting existing and prospective customers with financial plans and acquiring off us balances

• Actioning tailored customer leads as required


6. Minimize the Bank’s exposure to risk by:

• Contributing to operational excellence and a satisfactory Branch audit

• Staying current on retail lending compliance, regulatory compliance, Know Your Client (KYC) and custody requirements and changes

• Adhering to Retail Lending policies and processes

• Adhering to compliance with regulatory activities and guidelines as part of the sales process, including Privacy, Anti-Money Laundering(AML)/Anti-Terrorist Financing, Financial Consumer Agency of Canada(FCAC), Know Your Customer(KYC), Canadian Deposit Insurance Corporation(CDIC), Mutual Fund Dealer Association (MFDA) rules, regulations and policies, as well as Scotia Securities Inc. (SSI) guidelines/processes and Guidelines for Business Conduct

• Adhering to compliance with regulatory activities and guidance over Occupational Health & Safety

• Ensuring strict adherence to Bank security procedures, including retail lending policies, assigned authorities and limits

• Escalating fraudulent activities, unusual occurrences, issues/deficiencies/trends to your direct supervisor and/or Branch Manager and/or AML and/or Branch Compliance Officer or Alternate (BCO/ABCO) and/or Chief Compliance Officers and/or applicable Shared Services Department as appropriate

• Adhering to cash, custody and security procedures at all times


Complexity of Position


Expert knowledge of:

• Financial Planning tools, all modules and Advice Tools

• Financial Planning Process

• Products, services, features and benefits and related policies and procedures of: Payments (Day to Day & Credit Cards), Borrowing, Investments and Insurance

• Needs assessment and relationship development

• Applying our defined Customer Experience Model during all customer interactions

• Advice conversation techniques to discover opportunities

• Marketplace trends


Thorough knowledge of:

• Leveraging mobile technology deliver convenient, personalized service/advice

• Self-service product solution

• Applicable Branch technology platforms/systems

• Customer life stages

• Proactive solicitation and telemarketing techniques

• Relationship building and retention activities, and negotiation techniques

• Leveraging mobile technology deliver convenient, personalized service/advice

• Competitor offerings

• Credit risk/adjudication policies and processes

• Retail Lending policies and processes

• 5 C’s of Credit: Character, Capacity, Capital, Collateral, Conditions

• Regulatory compliance in relation to the sale of our products, storage of information and ongoing monitoring of customer relationship; specifically in relation to Know Your Customer requirements; Privacy, Anti-Money Laundering/Anti-Terrorist Financing, FCAC, CDIC and Occupational Health & Safety

• Wills, Estate Planning and Creditor Insurance

• Portfolio Analyzer

• Customer Segmentation


Working knowledge of:

• Small Business products, services and account opening process

• Products and services provided by the Bank’s specialized sales forces and other delivery channels such as Global Wealth & Insurance, National Mortgage Sales, and Commercial Banking

• Branch routines and operating procedures

• How business lines and centralized support areas work together to deliver on our service and advice promis

• Branch systems (e.g. Forms Free Teller (FFT as required), Branch IntraLink, Sales Builder, HR Passport, and My Learning Centre) transactional services and associated procedures


Education/Work Experience/Designations

• Licensed to sell Mutual funds

• Acquire and maintain relevant Financial Planning accreditation along with the completion of continuing education requirements

Location(s):  Canada : British Columbia : Victoria 

As Canada’s international bank, we are a leader when it comes to inclusion. Scotiabankers hail from over 120 countries, speak more than 100 languages and serve over 23 million customers globally. As a highly diverse company, we know that an inclusive environment for employees and customers helps everyone achieve their best. We value the unique skills and experiences each individual brings to the bank, and are committed to creating and maintaining an inclusive and accessible environment for everyone. Candidates selected for an interview will be contacted directly.  If you require accommodation during the recruitment and selection process, please let us know. We will work with you to provide a positive recruitment experience.

Job Segment: Financial, Bank, Banking, Law, Business Development, Finance, Legal, Sales

Apply now »