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Title:  Senior Manager, Credit Cards Lifecycle & Engagement (Toronto, ON)

 

 

 

Requisition ID: 252599 

Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture.

 

As the Senior Manager, Credit Cards Lifecycle & Engagement you will be a people leader, supporting product centric acquisition initiatives including – card and offer mix strategies, pre-approved strategies and execution, cross line of business initiatives to deepen customer relationships, profitability analysis, and pre-approved acquisition related process optimization and transformations.  As part of the broader Credit Cards & Unsecured Lending team, this Senior Manager will play an integral role in delivering new accounts and driving P&L revenue growth.

 

The incumbent will report directly to the Director, Credit Card Client Lifecycle Management. 

 

Is this role right for you? In this role you, will:

  • Lead pre‑approved credit card and unsecured lending acquisition strategies, partnering with Risk, Marketing, and Analytics to design, launch, and optimize targeted campaigns across owned and paid channels. 

  • Own end‑to‑end performance of pre‑approved campaigns, from eligibility and offer design through conversion, activation, and downstream profitability. 

  • Optimize offer economics and product and channel recommendation models enhancements by balancing approval rates, client experience, risk appetite, and P&L outcomes through rigorous testing and data‑driven iteration. 

  • Drive growth in primary card relationships by acquiring new accounts alongside other bank products to deepen client engagement. 

  • Manage the annual new‑account incentive budget and offer calendar in close coordination with internal partners. 

  • Identify and implement opportunities to improve the acquisition funnel from application through card issuance. 

  • Define and project‑manage complex, cross‑functional initiatives involving Retail Customer Growth, Risk, Operations, and Finance. 

  • Establish strong business routines to align stakeholders on acquisition strategy, track performance, and advance priority initiatives. 

  • Maintain competitive intelligence and research on pre‑approved acquisition offers and strategies, sharing insights to inform planning and execution. 

  • Foster a client‑obsessed, analytics‑driven culture while coaching the team and reinforcing the Bank’s risk culture and appetite. 

 

Do you have the skills that will enable you to succeed in this role? We'd love to work with you if you have:

  • Bachelor's Degree required; MBA or other Graduate degree is a plus. 

  • Strong understanding of the credit card business, acquisition or relevant experience. 

  • Working knowledge of digital and marketing methodologies. 

  • 8+ years of progressive experience in Payments, Card Product Management and/or Acquisition and Sales roles preferred. 

  • Excellent written and oral communication skills, especially in delivering compelling business cases and presentations. 

  • Strong capability in crafting effective executive-level communications and presentation materials. 

  • Proven project management, collaboration, and relationship management skills. 

  • Exceptional interpersonal skills and the ability to work effectively at all organizational levels. 

  • Adept at navigating a multifaceted global organization to secure resources, information, and consensus with determination and creativity. 

  • Outstanding facilitation, and structured problem-solving skills, particularly in ambiguous situations. 

  • Strong financial acumen and analytical mindset  

  • Recognized as a resilient and empathetic team leader who inspires a results-oriented, client-centric culture. 

 

What's in it for you?

  • The opportunity to join a forward-thinking organization where you are surrounded by a collaborative team of innovative thinkers.
  • A competitive compensation and benefits package.
  • An organization committed to making a difference in our communities– for you and our clients.
  • You can expect to be recognized and rewarded for high-performance. You’ll be supported by leadership through meaningful development conversations that enable faster advancement and internal training to support your growth and development.
  • You’ll receive clear, transparent criteria to progress in your career.

 

Working Conditions

  • This role is located in our downtown Toronto, ON office location. Non-standard hours may be required to meet business objectives.

 

Location(s):  Canada : Ontario : Toronto 

Scotiabank is a leading bank in the Americas. Guided by our purpose: "for every future", we help our customers, their families and their communities achieve success through a broad range of advice, products and services, including personal and commercial banking, wealth management and private banking, corporate and investment banking, and capital markets.  

At Scotiabank, we value the unique skills and experiences each individual brings to the Bank, and are committed to creating and maintaining an inclusive and accessible environment for everyone. If you require accommodation (including, but not limited to, an accessible interview site, alternate format documents, ASL Interpreter, or Assistive Technology) during the recruitment and selection process, please let our  Recruitment team know. If you require technical assistance, please click here. Candidates must apply directly online to be considered for this role. We thank all applicants for their interest in a career at Scotiabank; however, only those candidates who are selected for an interview will be contacted.


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