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Title:  Manager, Sales Efffectiveness




Requisition ID: 83989


Join the Global Community of Scotiabankers to help customers become better off.



Working closely with the Senior Manager, the Manager, Sales Effectiveness & Communication, contributes to the overall success of the Mutual Funds Distribution team across both Primary Channels; the Mobile Advice Team and the Branch network. The individual will work collaboratively with key partners to develop strategic communications, delivering a high-impact, and consistent approach to improve employee experience and effectiveness, in support of the overall business strategy and direction for the Mutual Funds Distribution Team.



  • Champions a customer focused culture to deepen client relationships and leverage broader Bank relationships, systems and knowledge.
    • Leads the internal communication strategy for assigned initiatives and projects (including a broad range of activities)
    • Creates comprehensive communication plans which include deliverables, communication collateral requirements, timelines, etc.
    • Collaborates with key partners to coordinate and ensure alignment of key messages and execution of the communication plan
    • Develops communication collateral to support assigned initiatives (i.e. Internal messaging, Intranet articles, Q&As, video scripts key messages, etc.)
    • Monitors and analyzes the effectiveness of communications and make recommendations that enhance and improve the Mobile Advice Team employee and customer experience
  • Develops training communication materials:
    • Creates and modify learning content and collateral to support ongoing training initiatives, (i.e. user guides, job aids, FAQs, storyboards, learning videos etc.)
    • Provides recommendations to continually improve learning programs by proactively identifying gaps and opportunities
    • Identifies opportunities to update existing communication collateral, tools and resources to ensure they remain up to date, and improve functional on the job knowledge
    • Provides insights and feedback to L&D as required, pertaining to branch network initiatives
  • Leads the coordination and execution of the monthly Investment Specialist Onboarding Workshop, including:
    • Planning all logistical aspects of the event, including the agenda
    • Coordinating the participation of Executives, guest speakers, and partners
    • Additional event support may be required from time to time including, but not limited to, the annual Learning Forum, leadership Off-sites, Reward and Recognition, and Women in Business Initiatives
  • Responsible for the management, planning, and monitoring of the continuing education program for the Mutual Funds Distribution team
  • Understand how the Bank’s risk appetite and risk culture should be considered in day-to-day activities and decisions.
  • Actively pursues effective and efficient operations of his/her respective areas in accordance with Scotiabank’s Values, its Code of Conduct and the Global Sales Principles, while ensuring the adequacy, adherence to and effectiveness of day-to-day business controls to meet obligations with respect to operational, compliance, AML/ATF/sanctions and conduct risk.
  • Champions a high performance environment and contributes to an inclusive work environment.


Education/Experieince/Other Information 

  • Excellent communication skills (written and verbal) with strong attention to detail
  • Strong judgement in assessing audience communication needs, crafting appropriate messaging, choosing appropriate delivery channels, etc, with above average editorial skills
  • 3-5 years related work experience in communication within the financial services industry
  • Broad experience in the investment industry
  • Degree in Public Relations/Communications or related field would be an asset
  • CSC/IFIC designation would be considered an asset
  • Proficiency in French is an asset


Location(s):  Canada : Ontario : Toronto 

As Canada's International Bank, we are a diverse and global team. We speak more than 100 languages with backgrounds from more than 120 countries. Our employees are committed to a superior customer experience and use the Bank’s six guiding sales practice principles to ensure they act with honesty and integrity.


At Scotiabank, we value the unique skills and experiences each individual brings to the Bank, and are committed to creating and maintaining an inclusive and accessible environment for everyone. If you require accommodation (including, but not limited to, an accessible interview site, alternate format documents, ASL Interpreter, or Assistive Technology) during the recruitment and selection process, please let our Recruitment team know. If you require technical assistance, please click here. Candidates must apply directly online to be considered for this role. We thank all applicants for their interest in a career at Scotiabank; however, only those candidates who are selected for an interview will be contacted.