Title:  Manager, Campaign Personalization Enablement

Requisition ID: 255741 

Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture.

Contributes to the overall success of the CX Innovation / Channel Enablement in Canada ensuring specific individual goals, plans, initiatives are executed / delivered in support of the team’s business strategies and objectives.  Ensures all activities conducted are in compliance with governing regulations, internal policies and procedures.

Is this role right for you? In this role, you will:   

• Develop a deep understanding of the capabilities and functions of the zPlatform designer
• Support Retail Product lines (D2D, Credit Card, Investments etc)
• Act as Subject matter expertise in Offer configuration
• Review and understand current end-to-end campaign process from ideation/planning, data requirements/integration, content readiness, development, testing, channel activation, fulfillment and reporting
• Present and share progress, insights and impacts with stakeholders/
• Interaction with Scotiabank Technology teams
• Interface with external third-party vendors
• Support the achievement of business line targets including NAA, Account and Balance Growth, Primary Customer objectives
• Adherence to compliance and regulations

Do you have the skills that will enable you to succeed in this role? We'd love to work with you if you have:  

• Strong business sense with knowledge of financial industry concepts
• Experience in agility delivery/transformation and delivery of technology solutions/innovations
• Results are oriented and innovative in identifying and pursuing opportunities to leverage capabilities to increase revenues, decrease costs and mitigate risks
• Ability to work across multiple lines of business and balance the needs of multiple organizations
• Experience leading change initiatives within large, complex organizations
• Strong stakeholder engagement, vendor/relationship management skills, co-ordination and strategic influencing skills, to facilitate teamwork and execution of priority initiatives and to collaborate and effectively build strong working relationships with internal and external partners
• Ability to innovate, communicate new ideas and inspire support amongst teams
• Strong written and verbal communication skills and ability to synthesize and communicate key information to various audiences
• Working knowledge of SQL and database querying tools
• Ability to generate reports and

What's in it for you?

• Diversity, Equity, Inclusion & Allyship - We strive to create an inclusive culture where every employee is empowered to reach their fullest potential, respected for who they are, and are embraced through bias-free practices and inclusive values across Scotiabank. We embrace diversity and provide opportunities for all employees to learn, grow & participate through our various Employee Resource Groups (ERGs) that span across diverse gender identities, ethnicity, race, age, ability & veterans.
• Accessibility and Workplace Accommodations - We value the unique skills and experiences each individual brings to the Bank and are committed to creating and maintaining an inclusive and accessible environment for everyone. Scotiabank continues to locate, remove and prevent barriers so that we can build a diverse and inclusive environment while meeting accessibility requirements.  
• Upskilling through online courses, cross-functional development opportunities, and tuition assistance. 
• Competitive Rewards program including bonus, flexible vacation, personal, sick days and benefits will start on day one.
• Community Engagement - no matter where you choose to work from; we offer opportunities for community engagement & belonging with our various programs such as hackathons, contests, Humans of Digital and much more!

Location(s):  Canada : Ontario : Toronto 

Scotiabank is a leading bank in the Americas. Guided by our purpose: "for every future", we help our customers, their families and their communities achieve success through a broad range of advice, products and services, including personal and commercial banking, wealth management and private banking, corporate and investment banking, and capital markets.  

At Scotiabank, we value the unique skills and experiences each individual brings to the Bank, and are committed to creating and maintaining an inclusive and accessible environment for everyone. If you require accommodation (including, but not limited to, an accessible interview site, alternate format documents, ASL Interpreter, or Assistive Technology) during the recruitment and selection process, please let our  Recruitment team know. If you require technical assistance, please click here. Candidates must apply directly online to be considered for this role. We thank all applicants for their interest in a career at Scotiabank; however, only those candidates who are selected for an interview will be contacted.